11 March 2024
Technology and innovation, NEUROPUBLIC’s proposal in the 4th Panhellenic Cotton Conference

Climate change and its impact on cotton cultivation, the CAP 2023-2027 strategic plan and the provision of special coupled aid for cotton, the course of Greek cotton in international markets and its prospects, the training of producers in modern cultivation practices and the adaptation to the requirements of the Green Deal were some of the issues analyzed at the 4th Panhellenic Cotton Conference organized by Interprofessional Cotton Organization (DOB) in collaboration with ELGO DIMITRA on Wednesday, March 6, 2024.

The Minister of Rural Development and Food, Lefteris Avgenakis, representatives of the political leadership, the academic community, institutional bodies and agricultural cooperatives, producers and ginners, as well as business executives were present at the event and approached key issues that concern Greek cotton cultivation, with the ultimate goal of drawing up future strategies for the top Greek product.

Ioannis Mavroudis, Vice President and Executive Director of NEUROPUBLIC, the company that plays a leading role in the green and digital transformation of agriculture in our country, spoke about a series of innovative technological products aimed at cotton growers in order to make their production easier and more efficient.

In fact, Mr. Mavroudis also presented the major project “Digital Transformation of the Agricultural Sector” which concerns the modernization of the agricultural sector in order to cope with the great challenges it has been facing in recent years.

The project undertaken by NEUROPUBLIC in collaboration with OTE, will give the producer direct access to a wealth of data to be able to have an insight into the conditions of temperature, humidity, wind speed, solar radiation, soil temperature and humidity, soil salinity, leaf moisture, rainfall, etc. that prevail in the field and its cultivation. Thus, it will be able to comply with the regulatory framework of the EU and the new CAP, improve its production qualitatively and quantitatively, save money and effectively deal with the risks that threaten its cultivation.


The 4th Panhellenic Cotton Congress had a rich agenda that highlighted burning issues of producers and the industry, while it was for another year an important forum for the promotion of Greek cotton, the problems it is called upon to face, as well as its future potential.